7 Best Free Social Media Schedulers (2022) - Hit Publish (2023)

*Some of the links below may be from our sponsors. My full disclosure statement.*

The internet is immensely competitive. So, while it’s nice to focus on writing, you also need to promote your content if you want to build an audience.

But if you’ve ever tried managing several social media platforms simultaneously, you know how time consuming it is. Between creating content, writing captions, and actually posting, you’re potentially looking at hours of extra blogging work every week.

Not to mention every time you go online to post something you get sucked into social media rabbit hole.

Thankfully, there are numerous free social media schedulers you can use to automate a massive part of your workflow while still effectively promoting your blog — and saving your sanity.

Table of Contents

The Best Free Social Media Scheduling Tools

Many free social media schedulers use a freemium model. This means certain features are free but you have to pay to access every feature or unlimited post scheduling.

However, you can still schedule social media posts for free with beginner plans to keep costs down while growing your blog. When you’re ready to upgrade, the following platforms also offer affordable monthly plans to help you scale on social media.

1. Later

If you want a generous, free social media scheduler that also helps you brainstorm content ideas, you need to try Later.

With Later, you can quickly create a content map and post schedule with Later’s visual planning tool. Essentially, it’s a calendar where you drag-and-drop content onto a posting timeline. Later also provides hashtag suggestions and outlines the best times to post.

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If you run out of content ideas, Later also has you covered. You can find content to reshare by searching for specific profiles and hashtags. Later also lets you use Unsplash photos to beef up your text-based posts.

(Video) Best Social Media Management Tools 2022

In terms of pricing, Late’s free plan includes:

  • One social set (includes Instagram, Facebook, Twitter, and Pinterest)
  • 30 scheduled posts per social profile
  • One user

Plus, Later lets you create a clickable Linkin.bio button for your Instagram profile that sends clickers to a landing page with your links. If you sell products for your blog, this feature helps you turn Instagram traffic into more revenue.

If you want greater scheduling capacity, paid plans start at $15 per month. Unlimited scheduling costs $40 per month.

Later’s free version doesn’t have hashtag suggestions or posting time recommendations. But 30 posts likely covers at least a week of content, so you can use Later to save time and simply refresh your content schedule once per week.

Learn more about Later.

2. Hootsuite

Hootsuite is a long-standing favorite in the world of social media management. With Hootsuite, you create and schedule social media posts, make content calendars, interact with followers, and even launch Google, Facebook, and Instagram ads from the platform.

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All of this functionality makes Hootsuite versatile; massive publications and independent bloggers alike use Hootsuite to handle their social media accounts.

Plus, Hootsuite has a free social media management plan that includes:

  • One user
  • Two social accounts
  • Up to five scheduled posts

Five posts isn’t much, but if you just want to automate one post a week to a specific channel, Hootsuite’s free plan suffices.

The Professional plan unlocks unlimited social media scheduling, 10 social accounts, and follower messaging for $49 per month. You can use the 30-day free trial to test if Hootsuite is the social media scheduler you’re looking for.

Learn more about Hootsuite.

3. Buffer

Buffer is another leading social media management tool that lets you schedule posts for Facebook, Instagram, LinkedIn, and Twitter. Like Hootsuite and Later, you can also reply to comments and engage your followers right from Buffer rather than logging into individual platforms.

Buffer uses a calendar-style post scheduler like other popular social media management tools. You can create content right in Buffer, add it to your post schedule, and manage all of your social accounts from one central dashboard.

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Buffer’s free plan includes:

  • 3 social channels
  • 10 scheduled posts per channel
  • One user

Buffer’s free version doesn’t include hashtag research, Instagram stories, or Pinterest. A lack of Instagram stories and hashtags is a downside. As for Pinterest, you’re better off using Tailwind, the go-to Pinterest scheduling tool, over any free social media scheduler if Pinterest is your focus.

(Video) Best Social Media Scheduling Tools to Save You Time

If you want 100 scheduled posts and Pinterest support, Buffer costs $15 per month. For the full software suite, it’s $65 per month, putting Buffer on the pricier side.

Overall, Buffer is a middle ground between Hootsuite, which doesn’t offer much scheduling capacity for free users, and Later, which basically has the same capacity as Buffer but is more flexible in terms of channels.

Learn more about Buffer.

4. TweetDeck

If you rely on Twitter for driving blog traffic and networking with other bloggers, TweetDeck is a must-use tool.

This free social media scheduler only works for Twitter, as the name suggests. In a nutshell, TweetDeck transforms your Twitter homepage into a powerful dashboard with real-time timeline updates, easy inbox access, notifications, and a trending tab.

You can also customize your homepage with:

  • Lists and collections
  • Likes
  • Mentions
  • New followers
  • Messages and mentions for all your Twitter accounts

Finally, you can publish right from TweetDeck and schedule Tweets.

I like TweetDeck because it centralizes everything. So, when you’re crafting posts, you can pepper in trending hashtags, engage with recent followers, or chime in on the latest industry news.

TweetDeck is 100% free, so if you’re a frequent Twitter user, it’s the perfect social media scheduling tool to try.

Get started with TweetDeck.

Related: 15 Fast and Free Ways to Drive More Blog Traffic

5. Socialoomph

Most free social media scheduling tools inevitably get you to pay because they limit scheduling capacity.

In contrast, Socialoomph is one of the only scheduling tools that offers unlimited posting with a free account. As a free user, you get:

  • One social profile
  • Unlimited post scheduling
  • Basic posting features and account management (so no fancy RSS imports, just basic social posting)

Additionally, you can only publish up to three posts per hour. But if you’re only active on one platform, Socialoomph lets you create a massive content queue, set it, and forget it.

Plus, Socialoomph works with a variety of social media platforms, including:

(Video) Free Social Media Scheduling Tools 2022/How to Keep Consistent content/Content Calendar for Business

  • Discord
  • Facebook
  • LinkedIn
  • Mastodon
  • Pinterest
  • Reddit
  • StockTwits
  • Twitter

A lack of Instagram support is a notable downside. However, integrations with community-based websites like Reddit, Discord, and Mastodon are useful if you’re an admin of a group and want to regularly publish content for members.

If you want 10 social profiles, 60 posts per hour, and more in-depth posting options like using RSS feeds, Socialoomph costs $25 per month.

I’d probably go with SocialBee or a premium plan with Hootsuite or Later before paying for Socialoomph. But if you only care about one social platform, Socialoomph is one of the best free social media schedulers out there.

Learn more about SocialOomph.

6. Creator Studio

Sometimes, the easiest way to schedule social media posts for free is to stay on-platform.

A prime example of this is Facebook’s Creator Studio. This free content management tool lets you create and schedule content for Facebook and Instagram. You draft posts with Creator Studio just like publishing a post on your Facebook page or Instagram account, except you can schedule them. Like other social media marketing tools, you can view recent comments and engage with your followers right from Creator Studio.

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And, in true Facebook fashion, analytics is the name of the game. Creator Studio lets you track stats like:

  • Total minutes viewed for videos
  • Follower growth
  • Total engagement
  • Audience demographics

Video content is a focal point of Creator Studio. Firstly, you can actually make money with your video content if videos are at least three minutes long and show ads. Plus, you can create and schedule videos for IGTV. Support for Instagram stories is also coming.

Tools like Later and Buffer are faster for creating mass amounts of scheduled content. But if you want to avoid third-party software and rely heavily on video, I’d stick with Creator Studio.

Learn more about Creator Studio.

7. Post Planner (Best Budget Choice)

Free social media scheduling platforms either limit your scheduling capacity or how many social networks you can use. And, for most bloggers, this probably means switching to a paid scheduling tool at some point.

But if you still want to keep costs down, Post Planner is your most budget-friendly option.

The Starter Plan is only $4 per month and includes:

  • Three social profiles (includes Facebook, Instagram, LinkedIn, Pinterest, and Twitter)
  • 300 scheduled posts
  • 12 posts per social profile per day
  • One user
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Post Planner also lets you republish evergreen content, so you don’t even have to rework your schedule queue too often. More expensive plans let you curate and reshare other social media content within your niche automatically to keep your feeds more active.

If you’re a blogger who wants to post to Facebook, Twitter, and Pinterest a few times per day, this $48 per year plan has you covered. You have to pay upfront for the entire year which is the only downside.

(Video) The 3 Best Scheduling Apps for Social Media Pros

Learn more about Post Planner.

Bonus: SocialBee

SocialBee isn’t technically a free social media scheduling tool since the only free plan is a 14-day free trial. But it's what I use here at Hit Publish and it's an inexpensive yet comprehensive way to schedule social posts and repost your evergreen content.

With SocialBee, you create content categories to automate social media posting. You create a schedule and feed in the different categories and SocialBee pulls from the designated feed at the set time.

For example, if you’re a food blogger, you can make content categories for different types of recipes, cocktails, and desserts. You could set it to pull from the “quick and easy recipes” on Monday, “tacos” on Tuesday, “product reviews” on Wednesday, “chicken dinners” on Thursday, “cocktails” on Friday, and “desserts” on Saturday.

You can set posts to publish over and over on rotation through the feed, or only publish a set number of times. SocialBee also lets you add post variations like new images or text to refresh your content.

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SocialBee works with Facebook, Instagram, LinkedIn, Pinterest, Twitter, and even Google my Business.

What makes SocialBee a useful social media scheduling tool is how much time you save on content creation. You can upload posts with a CSV file and from a RSS feed of your recent blog posts. The CSV upload takes a bit of getting used too since it’s entirely text-based, but it’s the fastest way to beef up your content calendar.

For pricing, SocialBee’s cheapest plan starts at $19 per month and includes:

  • One user
  • Five social profiles
  • 10 content categories
  • 1,000 posts per category and evergreen reposting

According to SocialBee, this saves eight hours per week on average. If various free social media scheduling platforms fall short, SocialBee is the best paid solution to try.

Learn more about SocialBee.

Related: SocialBee Review: Why I Use This Social Media Scheduling Tool


Social media is just one part of the blogging puzzle. To find success, you still need to learn skills like SEO and actually write consistently (which my course Consistent Content can help with!)

But there’s something to be said for working smarter, not harder. If you currently spend hours of your week publishing social media content, try one of the free social media schedulers I covered in this post.

Even if a scheduling tool supplements your posting strategy rather than replacing it, the right tool can save hours of effort per week without costing a penny.


Are there any free social media schedulers? ›

Later is a super popular free social media scheduling tool. You can use it to plan, schedule, and publish content across social media platforms, streamline your workflow, and build a social media marketing strategy that works.

Is there an app that will post to all social media? ›

Hootsuite (Web, iOS, Android, Chrome)

If you're looking for a complete solution to all of your social media management needs, Hootsuite will cover all your bases. The app is compatible with over 20 social networks, including Facebook, Twitter, YouTube, Instagram, and Pinterest.

How do I post to all social media sites for free? ›

6 Free Tools to Schedule Posts on Social Media
  1. 1) Buffer. The free version of Buffer allows you to connect one type of account via social networks, such as a Facebook account, a Google+ account, an Instagram account, etc. ...
  2. 2) Social Oomph. ...
  3. 3) Social Pilot. ...
  4. 4) Everypost. ...
  5. 5) Latergram. ...
  6. 6) TweetDeck.

What's the best social media scheduler free? ›

10 Free Social Media Scheduling Tools
  • Hootsuite. Hootsuite is the most popular tool for managing social media platforms. ...
  • NapoleonCat. ...
  • Later. ...
  • Crowdfire. ...
  • SocialOomph. ...
  • Tailwindapp. ...
  • Zoho Social. ...
  • Combin.
25 Aug 2022

Is buffer free to use? ›

We've built simpler social media tools for busy people. Enjoy our free plan as you get started, or trial our full toolkit priced to make marketing your business on social affordable.

Which scheduling tool is best? ›

Here are some of the best tools to schedule social media posts:
  • Hootsuite.
  • Buffer.
  • SproutSocial.
  • Agorapulse.
  • Tailwind.
  • Social Pilot.
  • MeetEdgar.
  • Sendible.
13 Oct 2022

Can you use Hootsuite for free? ›

By trying out our most popular premium features first (for free). To get your free Hootsuite account, simply sign up for a 30-day trial of Hootsuite Professional. After 30 days, you can switch to Free or stick with the Professional plan. There's absolutely no pressure to pay and downgrading only takes a second.

What is Tagembed? ›

Tagembed - An Absolute Social Media Aggregator Tool

A responsive social feed widget to upscale marketing efforts by embedding social media aggregator on website.

What is Sprout Social used for? ›

What is Sprout Social? Sprout Social is a social media management and intelligence tool for brands and agencies of all sizes to manage conversations and surface the actionable insights that drive real business impact.

How do you use buffer? ›

Follow the guides below to get the most of Buffer.
  1. Connect your social channels.
  2. Set up your posting schedules.
  3. Invite your users and set up permissions.
  4. Start scheduling your posts.
  5. Install the browser extension.
  6. Create and manage campaigns.
  7. Engage with your Instagram comments.
3 Oct 2022

Does Crowdfire cost money? ›

Crowdfire offers one free plan and three paid plans. The paid plans are: Plus ($9.99 per month), Premium ($49.99 per month) and VIP ($99.99 per month).

How do you automate social media content? ›

7 Tips To Automate Social Media Posts Like A Boss
  1. Plan A Variety Of Messages For Each Newsfeed. ...
  2. Write For Each Network. ...
  3. Design For Each Network. ...
  4. Create A Posting Schedule For Every Piece Of Content You Publish + Curate. ...
  5. Automatically Share At The Best Times For Each Social Network. ...
  6. Share The Perfect Amount On Each Network.
14 Mar 2017

What is Postly? ›

Postly makes it easy to publish marketing content at a large scale. With the One-Click publishing function, you can write once and publish everywhere. With just one click, you may post to hundreds of Facebook pages and groups. Publish content for social media marketing at a large scale.

Is buffer for Instagram FREE? ›

Buffer offers a free account option and there is a free 14-day trial for all of its paid subscription packages. Can Buffer post to Instagram? Yes, Buffer can post to Instagram. It can also post to Facebook, Twitter, LinkedIn, and Pinterest.

How do you manage multiple social media accounts at once? ›

How to manage multiple social media accounts
  1. Use software to combine all your social profiles in one place.
  2. Automate your busywork.
  3. Post at the right times and frequency for each network.
  4. Engage in some tasteful cross-posting.
  5. Curate and repost ⅓ of your content.
  6. Use templates for content creation.
19 Jan 2022

Can I use later for free? ›

Can I use Later for free? Yes, you can always create a Free account with Later, and you can try any of our paid plans 100% free for 14 days!

How many posts can you schedule on Buffer free? ›

Buffer's free plan allows you to queue up a maximum of 10 posts per platform, while Hootsuite offers unlimited scheduled posts.

What is better later or Buffer? ›

Buffer has broad advantages because of its stretch over different platforms and the easy use of its features, but not so much when it comes to analytical accuracy. Later's pros: Unique editing tools. Hashtag suggestions. In-built library.

What apps do influencers use? ›

Here are some of the apps Instagram influencers use:
  • VSCO.
  • Snapseed.
  • Iconosquare.
  • InShot.
  • Life Lapse.
  • Spark Post.
  • FilmoraGo.

What apps do people use to create content? ›

You can use InDesign, Illustrator, Lightroom, Spark or Adobe Premiere. You can create graphics, logos, video assets, infographics, PDF guides and edit your photos all with this subscription. ➜ Learn more about Adobe Creative Cloud tools here. Procreate is an app that you can use on your iPad or phone.

Is Doodle free to use? ›

Doodle is a free online appointment scheduler that can be used to book meetings and other events with friends, colleagues and anyone else.

How do I post to all social media at once? ›

There is an app that posts to all social media at once: Hootsuite!
Connect your social channels to Hootsuite
  1. Click +Add social account.
  2. Click on the drop-down menu that says Select destination. ...
  3. Choose the profile you want to add (personal or business). ...
  4. Follow the prompts on-screen to connect your network to Hootsuite.
29 Jun 2022

Which all tools can be used for social media scheduling? ›

HeyOrca is a social media scheduling platform built for teams. It permits unlimited users on all pricing plans. You can plan, schedule, and publish posts directly to Facebook, Instagram, Instagram Reels, Twitter, LinkedIn, Google My Business, & Pinterest, and indirectly to TikTok and Instagram Stories.

Is brandwatch free? ›

Get a free 14-day trial of Essentials

Get instant access today to our social media management solution for small business, where you can try our Publish, Engage, and Measure modules. “Essentials is intuitive to use and makes uploading, scheduling, and reporting a breeze.”

How many posts can you schedule on Hootsuite free? ›

There are several ways to schedule your content across social networks. Before you learn more about scheduling, make sure to check out Create and publish posts. Plans: Hootsuite Free plan members can have a maximum of 5 posts scheduled at a time.

What happened Free Hootsuite? ›

But you should know, the Free plan did not go away. You still have the ability to manage 2 social accounts and schedule up to 5 posts for free. And if you choose to switch to the Professional plan, you can manage up to 10 social accounts and schedule an unlimited amount of posts!

Is there a free version of Hootsuite? ›

Yes, there is a free Hootsuite plan. To unlock the freemium tool, simply sign up for a Professional trial and downgrade within 30 days.

Can I use later for free? ›

Can I use Later for free? Yes, you can always create a Free account with Later, and you can try any of our paid plans 100% free for 14 days!

Is Socialchamp free? ›

Social Champ is a FREE one-stop digital solution for social media management and automation to streamline all the major social media networks.

How do you automate social media content? ›

7 Tips To Automate Social Media Posts Like A Boss
  1. Plan A Variety Of Messages For Each Newsfeed. ...
  2. Write For Each Network. ...
  3. Design For Each Network. ...
  4. Create A Posting Schedule For Every Piece Of Content You Publish + Curate. ...
  5. Automatically Share At The Best Times For Each Social Network. ...
  6. Share The Perfect Amount On Each Network.
14 Mar 2017

Is Planoly free to use? ›

PLANOLY offers a FREE Plan in addition to our paid plans

Anything added to the Grid. Placeholders. Swapping Images (for placeholders and/or existing content)

What works better than Hootsuite? ›

Agorapulse is our top Hootsuite alternative thanks to its deep social media feature set, excellent user interface, team functionality, and limited free account for casual users. Choose Sendible if you want an all-in-one social media tool that includes social streams, and powerful scheduling functionality.

Is Statusbrew free? ›

Is Statusbrew free? Yes. You can start using Statusbrew for a 7 day free trial and check if Statusbrew solves your needs for Social Media Marketing.

How many posts can you schedule on later for free? ›

With the free plan, you will have 1 social set, 1 user, 30 posts per social profile and basic Instagram analytics.

What is better later or buffer? ›

Buffer has broad advantages because of its stretch over different platforms and the easy use of its features, but not so much when it comes to analytical accuracy. Later's pros: Unique editing tools. Hashtag suggestions. In-built library.

What's the best Instagram scheduler? ›

7 Best Instagram Scheduling Tools For 2022 (Comparison)
  1. SocialBee. SocialBee is a social media scheduling tool designed to make your hectic Instagram life easier. ...
  2. Agorapulse. ...
  3. Sendible. ...
  4. Tailwind. ...
  5. Later. ...
  6. Buffer Publish. ...
  7. Hootsuite.
29 Aug 2022

What is Postly? ›

Postly makes it easy to publish marketing content at a large scale. With the One-Click publishing function, you can write once and publish everywhere. With just one click, you may post to hundreds of Facebook pages and groups. Publish content for social media marketing at a large scale.

How much does Sendible cost? ›

Sendible Pricing

Creator: $29 per month. Traction: $89 per month. Scale: $199 per month. Expansion: $399 per month.

How much does social Champ cost? ›

Social Champ Pricing

An exclusive 10% discount is available on annual purchases. Champion: $29 / month. Includes 12 social media accounts, unlimited scheduled posts per social account, and 2 users. Business: $99 / month.

What is the best social media automation tool? ›

The 8 Best Social Media Management Software of 2022
  • Best Overall: Sprout Social.
  • Best for Analytics: Hootsuite.
  • Best All-in-One Tool: Zoho.
  • Best for Automation: MeetEdgar.
  • Best for Large Team Collaboration: Loomly.
  • Best Integration: Sendible.
  • Best Budget Option: Buffer.
  • Best for Small Teams: SocialPilot.

Can I automate social media posts? ›

Yes, social media campaigns can be easily automated using automation tools like SocialPilot. They give you the ability to post and track your campaigns on multiple channels.

What is automation tool for social media? ›

Social media automation is the process of optimizing social interactions using automated tools. This can include scheduling social posts ahead of time or republishing popular articles. Automating social media publication, engagement and management reduces the hours spent on maintaining and growing brand accounts.


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